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Adobe Exam AD0-E327 Topic 5 Question 19 Discussion
Topic #: 5
Following the first deployment of the client's news bulletin, the email was sent to brand advocates who had opted in. The Marketing team wants to visualize the peak period of reactivity.
Which out-of-the-box delivery report would a business practitioner recommend?
Tracking Indicator report. This out-of-the-box delivery report would help visualize the peak period of reactivity by showing when recipients opened and clicked on the email.
Adobe Campaign provides several out-of-the-box delivery reports that can help analyze and represent data for different purposes. Some of these reports are:
Tracking Indicator report: This report shows the main tracking indicators for a delivery, such as opens, clicks, bounces, etc.
Delivery Summary report: This report shows a summary of the delivery settings and statistics, such as target population, subject line, sender name, etc.
User Activities report: This report shows the actions performed by users on a delivery, such as approval, modification, sending start/stop, etc.
Delivery Throughput report: This report shows the number of messages sent per hour for a delivery.
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