DMI Exam PDDM Topic 4 Question 81 Discussion

Actual exam question for DMI's PDDM exam

Question #: 81
Topic #: 4

You wish to engage with the subscribers to your email marketing campaign and you understand that the subject line is really important. Which practice will help with open rates?

AUsing a short and snappy subject line

BUsing an elaborate and descriptive subject line

CUsing a technically correct subject line

DUsing a subject line with a price on it

Show Suggested Answer

Suggested Answer: A

by Jennifer at Feb 09, 2024, 11:44 PM

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Oren

6 months ago

I personally prefer using a technically correct subject line. It shows professionalism.

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Dottie

7 months ago

I think using a subject line with a price on it could also grab attention.

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Corazon

7 months ago

I agree with Corinne. People don't have time to read long subject lines.

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Corinne

7 months ago

I think using a short and snappy subject line is the way to go.

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