DMI Exam PDDM Topic 5 Question 89 Discussion

Actual exam question for DMI's PDDM exam

Question #: 89
Topic #: 5

You are keen to know how social interaction is driven by your email marketing campaign and you understand that there is a statistic to measure this. Which one of the following metrics will help with this?

Exhibit:

ASocial Sharing Rate

BUnsubscribe Rate

CDelivery Rate

DClick to Open Rate

Show Suggested Answer

Suggested Answer: A

by Hildred at Jun 03, 2024, 11:03 AM

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Willow

5 months ago

Click to Open Rate, all the way! It's like the email marketing equivalent of the 'swipe right' on Tinder. Gotta get those eyeballs on your content!

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Ming

5 months ago

Social Sharing Rate all the way! It's like the viral version of the good old-fashioned word-of-mouth. Spread the love, baby!

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Alita

5 months ago

Delivery Rate, really? That's like measuring how many letters you send out, not how many people are actually reading them. Not a very useful metric if you ask me.

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Crista

4 months ago

D) Click to Open Rate

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Mirta

4 months ago

C) Delivery Rate

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Tracey

4 months ago

B) Unsubscribe Rate

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Lashonda

5 months ago

A) Social Sharing Rate

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Ronnie

6 months ago

Unsubscribe Rate? Are you kidding me? That's like the kiss of death for your email marketing. Gotta keep those subscribers happy, man!

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Rocco

5 months ago

Unsubscribe Rate? Are you kidding me? That's like the kiss of death for your email marketing. Gotta keep those subscribers happy, man!

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Brande

5 months ago

A) Social Sharing Rate

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Wava

6 months ago

Hmm, I'd say the Click to Open Rate is where it's at. You know, the more people actually open and click, the better your engagement.

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Fausto

5 months ago

Harrison: It's a great indicator of how well your email marketing campaign is performing.

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Harrison

5 months ago

Definitely, it shows how effective your email content is at driving interaction.

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Wei

5 months ago

I agree, the Click to Open Rate is crucial for measuring engagement.

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Arlene

6 months ago

I agree with Samuel. Social Sharing Rate indicates how much your email content is being shared on social media platforms, which can drive social interaction.

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