Salesforce Exam B2C Solution Architect Topic 1 Question 61 Discussion

Actual exam question for Salesforce's B2C Solution Architect exam

Question #: 61
Topic #: 1

A university has several branded schools scattered across different colleges. Each of which has its own finances, business processes, and strategies for engaging students. They would like to introduce a university-wide communications strategy that allows their recruitment team to market to potential students globally while allowing each department to recruit existing students for its own programs. They are looking for art environment strategy across their potential purchases of Salesforce and Marketing Cloud.

What should a Solution Architect recommend to meet their needs?

AMarketing Cloud and Marketing cloud Connect across multiple connected Salesforce orgs

BMarketing Cloud with multiple business units connected to multiple existing Salesforce orgs with Marketing cloud Connect

CMarketing Cloud with multiple business units and a single, consolidated Salesforce org spanning all departments

DMarketing Cloud and a single, consolidated Salesforce org spanning all departments

Show Suggested Answer

Suggested Answer: B

Marketing Cloud with multiple business units connected to multiple existing Salesforce orgs with Marketing Cloud Connect is the option that a Solution Architect should recommend to meet the university's needs. Marketing Cloud allows the university to create and execute personalized marketing campaigns across various channels and audiences. Multiple business units enable the university to have separate sub-accounts for each branded school or department, with different permissions, settings, and content. Multiple existing Salesforce orgs allow the university to maintain their existing finances, business processes, and strategies for each college or school. Marketing Cloud Connect enables the integration between Marketing Cloud and Salesforce orgs, allowing for data synchronization, cross-cloud reporting, and journey activation.

by Charlene at Mar 19, 2024, 12:04 AM

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Bo

6 months ago

I think option D is the way to go, as having a single consolidated Salesforce org spanning all departments could streamline communication.

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Thora

6 months ago

I see where you're coming from, but option C might actually be more efficient as it consolidates all departments into a single org.

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Celestina

6 months ago

I disagree, I believe option B is the best choice because it allows for multiple business units connected to existing orgs.

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Lore

6 months ago

I'd have to go with C as well. It's the most streamlined and efficient solution for a university-wide strategy. Plus, it leaves more time for campus shenanigans.

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Yun

5 months ago

C) Marketing Cloud with multiple business units and a single, consolidated Salesforce org spanning all departments

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Audra

5 months ago

B) Marketing Cloud with multiple business units connected to multiple existing Salesforce orgs with Marketing cloud Connect

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Craig

5 months ago

A) Marketing Cloud and Marketing cloud Connect across multiple connected Salesforce orgs

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7 months ago

Yeah, I agree with Goldie. Having a single Salesforce org will make it much easier to manage the different departments and their programs.

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Dorothy

6 months ago

C) Marketing Cloud with multiple business units and a single, consolidated Salesforce org spanning all departments

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Jade

7 months ago

A) Marketing Cloud and Marketing cloud Connect across multiple connected Salesforce orgs

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7 months ago

I think a Solution Architect should recommend Marketing Cloud with multiple business units connected to multiple existing Salesforce orgs with Marketing cloud Connect.

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