Salesforce Exam B2C Solution Architect Topic 3 Question 80 Discussion

Actual exam question for Salesforce's B2C Solution Architect exam

Question #: 80
Topic #: 3

A university has several branded schools scattered across different colleges. Each of which has its own finances, business processes, and strategies for engaging students. They would like to introduce a university-wide communications strategy that allows their recruitment team to market to potential students globally while allowing each department to recruit existing students for its own programs. They are looking for art environment strategy across their potential purchases of Salesforce and Marketing Cloud.

What should a Solution Architect recommend to meet their needs?

AMarketing Cloud and Marketing cloud Connect across multiple connected Salesforce orgs

BMarketing Cloud with multiple business units connected to multiple existing Salesforce orgs with Marketing cloud Connect

CMarketing Cloud with multiple business units and a single, consolidated Salesforce org spanning all departments

DMarketing Cloud and a single, consolidated Salesforce org spanning all departments

Show Suggested Answer

Suggested Answer: B

Marketing Cloud with multiple business units connected to multiple existing Salesforce orgs with Marketing Cloud Connect is the option that a Solution Architect should recommend to meet the university's needs. Marketing Cloud allows the university to create and execute personalized marketing campaigns across various channels and audiences. Multiple business units enable the university to have separate sub-accounts for each branded school or department, with different permissions, settings, and content. Multiple existing Salesforce orgs allow the university to maintain their existing finances, business processes, and strategies for each college or school. Marketing Cloud Connect enables the integration between Marketing Cloud and Salesforce orgs, allowing for data synchronization, cross-cloud reporting, and journey activation.

by Alton at Oct 21, 2024, 11:43 AM

Limited Time Offer

25%

Off

Get Premium B2C Solution Architect Questions as Interactive Web-Based Practice Test or PDF

Contribute your Thoughts:

Submit Cancel

Ceola

20 days ago

Option C all the way! Consolidated Salesforce + Marketing Cloud - it's a no-brainer. Unless, of course, they're still using carrier pigeons for their marketing.

upvoted 0 times

...

Ethan

21 days ago

Wait, they're not already using Salesforce? That's like trying to sell ice to an Eskimo!

upvoted 0 times

...

Samira

22 days ago

Marketing Cloud is the way to go, but I'm not convinced a single Salesforce org is the answer. Option B gives them the best of both worlds.

upvoted 0 times

Fidelia

7 days ago

User 1: I think Option B is the best choice.

upvoted 0 times

...

1 months ago

Option C looks like the best fit. Having a single, consolidated Salesforce org with Marketing Cloud would provide the university-wide integration they need.

upvoted 0 times