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Salesforce Exam Salesforce Sales Representative Topic 3 Question 17 Discussion

Actual exam question for Salesforce's Salesforce Sales Representative exam
Question #: 17
Topic #: 3
[All Salesforce Sales Representative Questions]

A sales representative is negotiating with a customer to renew their agreement. Historically, the customer has been unwilling to purchase additional products due to cost concerns.

Which type of strategy should the sales rep use?

Show Suggested Answer Hide Answer
Suggested Answer: B

A type of strategy that the sales rep should use when negotiating with a customer who has been unwilling to purchase additional products due to cost concerns is bundle pricing. Bundle pricing is a pricing strategy that involves offering a set of products or services together at a lower price than if they were sold separately. Bundle pricing can help the sales rep to increase the perceived value of the solution, cross-sell or upsell additional products or services, and differentiate from competitors. Bundle pricing can also help the customer to save money, simplify the purchase decision, and meet their needs more effectively.Reference: [Sales Rep Training: Negotiate and Close], [Cert Prep: Salesforce Certified Sales Representative: Negotiate and Close]


Contribute your Thoughts:

Mitsue
6 months ago
Price skimming involves setting a high initial price and gradually lowering it, which could appeal to the customer's willingness to pay for quality.
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Louis
6 months ago
Interesting, why do you think price skimming is the way to go?
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Mitsue
6 months ago
I disagree, I believe price skimming would be more effective in this situation.
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Louis
6 months ago
Why do you think bundle pricing is the best strategy?
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Judy
6 months ago
Bundle pricing all the way! Throw in a free toaster and the customer will be sold. Who doesn't love free kitchen appliances?
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Melissa
5 months ago
B: I agree, throwing in a free toaster could really seal the deal with this customer.
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Leonie
6 months ago
A: It's a win-win for both the customer and the sales rep.
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Lang
6 months ago
B: I agree, throwing in a free gift can really seal the deal.
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Denise
6 months ago
A: Bundle pricing is a great idea. Customers love getting extra value.
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Elden
6 months ago
A: Bundle pricing is a great idea. Customers love getting something extra for their money.
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Pearly
6 months ago
Because it allows the customer to purchase multiple products at a discounted rate, which may help overcome their cost concerns.
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Pearly
6 months ago
I think the sales rep should use bundle pricing.
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Audry
6 months ago
I think price skimming might work better to capture the customer's willingness to pay a higher price for premium products.
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Joseph
7 months ago
Competitor-based pricing sounds like a safe bet. The sales rep can match or undercut the competition to make the deal more attractive.
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Phung
7 months ago
Price skimming might work if the customer is willing to pay a premium for the product. But given their past hesitance, that strategy seems a bit risky.
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Pok
6 months ago
Competitor-based pricing might be a safer bet considering the customer's history of hesitance towards additional costs.
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Gail
6 months ago
A) Competitor-based pricing
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Chana
6 months ago
Yes, offering a bundle pricing could provide added value and potentially lower the overall cost for the customer.
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Lindsey
6 months ago
B: That could be a good approach to show them the value of purchasing more from us.
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Willis
6 months ago
A: Maybe we should consider bundle pricing to offer them a discount on multiple products.
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Lelia
6 months ago
B) Bundle pricing
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Dustin
6 months ago
I think competitor-based pricing could be a good option to address the customer's cost concerns.
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Dion
6 months ago
A) Competitor-based pricing
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Terrilyn
7 months ago
I agree with Marica. Bundle pricing could help address the customer's cost concerns.
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Romana
7 months ago
I think bundle pricing is the way to go here. It allows the sales rep to offer a package deal that could be more enticing to the cost-conscious customer.
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Suzi
7 months ago
I disagree. I believe competitor-based pricing would be more effective in this situation.
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Marica
7 months ago
I think the sales rep should use bundle pricing.
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