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Salesforce Marketing Cloud Account Engagement Consultant Exam Questions

Exam Name: Salesforce Certified Marketing Cloud Account Engagement Consultant
Exam Code: Marketing Cloud Account Engagement Consultant
Related Certification(s): Salesforce Marketer Certification
Certification Provider: Salesforce
Actual Exam Duration: 105 Minutes
Number of Marketing Cloud Account Engagement Consultant practice questions in our database: 264 (updated: Dec. 13, 2024)
Expected Marketing Cloud Account Engagement Consultant Exam Topics, as suggested by Salesforce :
  • Topic 1: Evaluation: The assessment and recommendation process is key to this topic. It covers sub-topics such as analyzing and recommending paths forward, designing strategies to identify customer needs, and staying up-to-date with marketing trends and tools.
  • Topic 2: Account Configuration: This topic focuses on the technical side, including the implications of technical setup and data migration. It also covers the important issue of maintaining data integrity during the migration process and the development of a usage governance plan.
  • Topic 3: Automating Business Processes: Here, the emphasis is on selecting the right tools and designing sequences of events to streamline marketing initiatives.
  • Topic 4: Email Marketing: Best practices and standards are the main focus of this topic. It ensures that email marketing strategies are applied effectively to meet customer business needs and achieve desired outcomes.
  • Topic 5: Lead Management: This topic covers the development and recommendation of lead generation strategies, including the classification of prospects and the routing of qualified and unqualified leads.
  • Topic 6: Personalizing the Prospect Experience: This topic is about creating personalized experiences for prospects. It includes strategies for consent management and recommendations to enhance the overall prospect experience.
  • Topic 7: Reporting, Metrics, and Analytics: Technical setup requirements and reporting methods are the key sub-topics here.
  • Topic 8: Sales Emails and Alerts: This topic covers the configuration and benefits of Sales Emails and Alerts.
Disscuss Salesforce Marketing Cloud Account Engagement Consultant Topics, Questions or Ask Anything Related

Verda

9 days ago
I passed the Salesforce Certified Marketing Cloud Account Engagement Consultant exam, and the Pass4Success practice questions were a great resource. One question that puzzled me was about Personalizing the Prospect Experience. It asked how to use dynamic content to tailor emails. I wasn't entirely sure but still succeeded.
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Hillary

18 days ago
Phew! Made it through the Salesforce exam. Pass4Success really came through with relevant questions. Couldn't have done it without you!
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Wilford

24 days ago
Excited to share that I passed the Salesforce Certified Marketing Cloud Account Engagement Consultant exam! The Pass4Success practice questions were invaluable. There was a tough question about Account Configuration, asking how to set up user roles and permissions. I was unsure of the exact steps but managed to pass.
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Darrin

1 months ago
I just passed the Salesforce Certified Marketing Cloud Account Engagement Consultant exam, and the Pass4Success practice questions were a big help. One question that I found difficult was about Automating Business Processes. It asked how to set up an automation rule to assign prospects to different lists based on their behavior. I wasn't sure but still passed.
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Cordelia

2 months ago
Feeling accomplished! Aced the Salesforce MCAE Consultant exam. Pass4Success, your prep materials were invaluable. Thank you!
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Jacob

2 months ago
Passing the Salesforce Certified Marketing Cloud Account Engagement Consultant exam was a great achievement for me. The Pass4Success practice questions were very useful. There was a question about Evaluation that asked how to measure the effectiveness of a marketing campaign. I found it challenging but managed to get through.
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Lorriane

2 months ago
I am thrilled to have passed the Salesforce Certified Marketing Cloud Account Engagement Consultant exam. Thanks to Pass4Success practice questions, I felt well-prepared. One question that stumped me was about Lead Management. It asked how to prioritize leads based on engagement metrics. I wasn't confident in my answer but still succeeded.
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Jody

3 months ago
Wow, that exam was tough! Grateful for Pass4Success - their materials were a lifesaver. Passed on my first try!
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Bobbie

3 months ago
Just passed the Salesforce Certified Marketing Cloud Account Engagement Consultant exam! The Pass4Success practice questions were a lifesaver. There was one tricky question about Sales Emails and Alerts. It asked how to set up an alert for when a prospect opens an email multiple times. I wasn't entirely sure of the correct steps but still managed to pass.
upvoted 0 times
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Lorenza

3 months ago
Overall, the exam was challenging but fair. Pass4Success really helped me prepare efficiently. Highly recommended!
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Ty

3 months ago
I recently passed the Salesforce Certified Marketing Cloud Account Engagement Consultant exam, and I have to say that the Pass4Success practice questions were incredibly helpful. One question that I found particularly challenging was about the different types of reports available in the Reporting, Metrics and Analytics section. It asked which report type would best help in tracking email open rates over time. I was unsure but managed to get through it.
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Miesha

4 months ago
Just passed the Salesforce Marketing Cloud Account Engagement Consultant exam! Thanks Pass4Success for the spot-on practice questions. Saved me so much time!
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Alex

4 months ago
Successfully certified! Pay attention to data management and segmentation strategies. Expect questions on how to effectively use dynamic lists and automation rules. Grateful for Pass4Success's comprehensive prep materials that streamlined my study process.
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Heike

6 months ago
Wow, that exam was tough! Grateful for Pass4Success's relevant questions. Passed with flying colors and saved so much study time. Thank you!
upvoted 0 times
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Stephane

6 months ago
Aced the exam! Engagement Studio was a key focus. Be ready to troubleshoot complex nurture programs and understand decision splits. Pass4Success's exam materials were invaluable for covering all the bases in a short time.
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Leonida

6 months ago
Passed the Salesforce exam today! Pass4Success's questions mirrored the real thing. Couldn't have done it without your efficient prep materials. Thank you!
upvoted 0 times
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Tyisha

6 months ago
Just became a certified Salesforce Marketing Cloud Account Engagement Consultant! Pass4Success's concise, relevant questions made all the difference. Thanks for the quick prep!
upvoted 0 times
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Emelda

6 months ago
Just passed the Salesforce Marketing Cloud Account Engagement Consultant exam! Watch out for questions on lead scoring and grading. Know how to set up and optimize scoring models. Thanks to Pass4Success for the spot-on practice questions that helped me prepare quickly!
upvoted 0 times
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Lynelle

7 months ago
Pass4Success, you're a lifesaver! Your exam prep materials were crucial for my success. Aced the Salesforce Marketing Cloud Account Engagement Consultant exam. Thanks!
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Thad

7 months ago
Just passed the Salesforce Marketing Cloud Account Engagement Consultant exam! Pass4Success's practice questions were spot-on. Thanks for helping me prep in record time!
upvoted 0 times
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Free Salesforce Marketing Cloud Account Engagement Consultant Exam Actual Questions

Note: Premium Questions for Marketing Cloud Account Engagement Consultant were last updated On Dec. 13, 2024 (see below)

Question #1

What three features in Marketing Cloud Account Engagement can utilize Handlebars Merge Language (HML) merge fields?

Choose 3 answers

Reveal Solution Hide Solution
Correct Answer: C, D, E

Question #2

LenoxSoft wants to automatically nurture prospects who complete any of their white paper forms. There is a particular form for a high-value white paper. They want to ensure prospects who complete this form are sent down a particular path in the nurture program.

How should this be set up?

Reveal Solution Hide Solution
Correct Answer: B

Question #3

LenoxSoft has been using Marketing Cloud Account Engagement and Salesforce for one year and have enabled Einstein Behavior Scoring.

What guidance should the system administrator give to the LenoxSoft sales team so they can gain context into why their prospects are being scored the way they are?

Reveal Solution Hide Solution
Correct Answer: D

Question #4

A customer is placing Marketing Cloud Account Engagement tracking code on their website and doesn't understand how first-party tracking differs from third-party tracking.

How would a consultant explain the difference?

Reveal Solution Hide Solution
Correct Answer: C

Question #5

LenoxSoft has a Product Interest form where prospects can select a field value for which product lines they are interested in. The company wants that form field to automatically add prospects to a list for the product line they are interested in. If they select "Product Line A," it will add them to the "Product Line A" list. If the prospect field value doesn't contain "Product Line A," they would also like them to be removed from the list.

Which automation tool in Marketing Cloud Account Engagement should be used?

Reveal Solution Hide Solution
Correct Answer: A


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