Free Salesforce Marketing Cloud Email Specialist Exam Dumps and Marketing Cloud Email Specialist Exam Questions

Question No: 31

MultipleChoice

What is the benefit of using a reference block instead of AMP Script within a template based email in Content Builder?

Options

AThe editor shows the content of the referenced block

BAMP Script is only allowed in a paste HTML email

CA reference block acts as a pointer to an existing block

DThere is no benefit, as both approaches behave the same

Question No: 32

MultipleChoice

Northern Trail Outfitters' (NTO) marketing team wants to differentiate test emails from

live sends by using the words 'For Review' in the subject line of every email sent for testing

purposes. What can NTO do to ensure they receive a warning before sending any emails with

the words 'For Review' in the subject line?

Options

ACreate a validation rule to prevent the sending of test emails to live audiences

BConfigure Standard Approvals to include select key words for sends

CAdd the selected key words to Subject/Preheader Validation

DEnsure that the administrator enables testable subject lines for send flows

Question No: 33

MultipleChoice

Northern Trail Outfitters (NTO) would like to evaluate which email content customers

click most frequently. The email team wants to track click behavior for all linked hero

images using the naming convention "Hero_CTA."

What are two methods to ensure click behavior on these images is tracked with this naming

convention? Choose 2 answers

Options

AInclude an alias attribute in each anchor tag and populate it with
'Hero_CTA.'

BInclude 'Hero_CTA' in the Link Tooltip field for each link.

CAdd
'Hero_CTA' to the Tracking Alias field for each link.D. Include 'Hero_CTA' in the filename for each Hero image.

Question No: 34

MultipleChoice

A marketer developed an email with personalized content based on five geographic regions.

* Northeast---Static image of a lighthouse

* Southeast---Image carousel of beaches

* Central---Has no content to display

* Northwest---Static image of a waterfall

* Southwest---Expiring coupon

How many Dynamic Content Rules need to be created to accomplish this?

Options

A4

B5

C6

D3