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SAS Exam A00-240 Topic 6 Question 17 Discussion
Actual exam question for
SAS's
A00-240 exam
Question #: 17
Topic #: 6
[All A00-240 Questions]
Topic #: 6
A marketing manager attempts to determine those customers most likely to purchase additional products as the result of a nation-wide marketing campaign.
The manager possesses a historical dataset (CAMPAIGN) of a similar campaign from last year.
It has the following characteristics:
Target variable Respond (0, 1)
Continuous predictor Income
Categorical predictor Homeowner(Y, N)
Which SAS program performs this analysis?
Suggested Answer:
A
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